Cool Holdings, Inc. Plans Continued Expansion

MIAMI, September 18, 2018 – Cool Holdings, Inc. (NASDAQ: AWSM) announced plans to continue the expansion of both its Apple® Boutique stores under the OneClick® brand and its Cooltech Distribution business. Over the course of the last year, the Company has acquired or opened 4 OneClick® stores in Florida, 6 stores in Argentina and 7 stores in the Dominican Republic.

Felipe Rezk, Chief Sales and Marketing Officer of Cool Holdings, Inc. stated: “We plan to grow our OneClick® footprint through a combination of both organic growth with the development and construction of our own stores and acquisition of strategic Apple® retailers across the Americas. Our plan is to aggressively grow our store footprint from 17 stores today to approximately 200 stores by 2021, provided we can arrange the proper funding. Contemporaneously, we plan to grow sales at our Cooltech Distribution unit. Cooltech Distribution serves as both an internal supply partner to all our OneClick® stores, as well as a supplier to other Apple® and big box retailers. Cooltech maintains direct sourcing relationships with accessory manufacturers such as Bose, Belkin, Clik, EVE, JBL, Klipsch, Moshi, Sonos, Speck, Tech 21, Thule, Transcend and Zagg-Mophie, amongst others. Growing both our retail footprint and our distribution business will enable us to leverage our resources, grow sales and increase profitability.”

About Cool Holdings, Inc.

Cool Holdings is a Miami-based company focused on premium retail brands. It is currently comprised of OneClick®, a chain of retail stores and an authorized reseller under the Apple® Premier Partner, APR (Apple® Premium Reseller) and AAR MB (Apple® Authorized Reseller Mono-Brand) programs; Cooltech Distribution, an authorized distributor to the OneClick® stores and other resellers of Apple® products and other high-profile consumer electronic brands; and verykool®, a brand of wireless handsets, tablets and related products the Company sells to carriers, distributors and retailers in Latin America. Additional information can be found on its website at www.coolholdings.com.

Forward-looking and cautionary statements

Forward-looking statements in this press release and all other statements that are not historical facts are made under the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements, including those related to expansion of our stores in various geographic regions, increases in sales and profitability, acquisitions and continuation of our license agreements with Apple®, involve factors, risks, and uncertainties that may cause actual results in future periods to differ materially from such statements. There are a number of factors that could cause actual events to differ materially from those indicated by such forward-looking statements, including actions by third parties, such as Apple®. These factors include, but are not limited to, risks arising from prevailing market conditions and the impact of general economic industry or political conditions in the United States or globally. A list and description of these and other risk factors can be found in the Company’s most recent Annual Report on Form 10-K, Quarterly Reports on Form 10-Q, and Current Reports on Form 8-K, which can be reviewed at www.sec.gov. These forward-looking statements speak only as of the date of this release and we undertake no obligation to publicly update any forward-looking statements to reflect new information, events or circumstances after the date of this release.

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Contact:

Vernon A. LoForti

vern.loforti@infosonics.com

858-373-1675

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